Whistle - A fitness tracker for your dog, yep!
Here's a device I can see my brother buying for his dog. The wearable fitness tracker market is taking off with the likes of the Nike Fuelband and Fitbit which I own and love. A new company called Whistle has decided to launch a new tracker focused on man's best friend - the dog:
"The Whistle Activity Monitor is an on-collar device that measures your dog’s activities including walks, play, and rest, giving you a new perspective on day-to-day behavior and long-term health trends. Check-in from your phone, share memorable moments with family and friends, and send detailed reports to your veterinarian."
You know what? It's easier just to watch the promo video: