Apple launches 2 new iPhone ads

Apple launches 2 new iPhone ads
It's not an iPhone Hardware and Software.jpg

Apple has released 2 new ads to promote the iPhone.

The first revolves around that fact that 99% of iPhone owners love their iPhone (that would be me) and the second focuses on that Apple builds the hardware and software for it's phone to make a uniquely superior experience.

I didn't connect with these as much as I did with their "Music Everyday" and "Photos Everyday" ads they did for the iPhone a couple years back.

What do you think of the new ads below?

99% of people who have an iPhone... Love their iPhone.

The iPhone's hardware and software are designed together. Because when we design the whole phone, the whole experience is better.

And here are the ads Apple ran in 2013.